🦄 Unicorner Startup of the Week: Gable

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Before we dive in to today’s company, a quick question:

- Ethan and Arek 🦄

Airbnb of coworking

Gable is a workspace-as-a-service platform that connects workspaces from many cities and locations with companies and hybrid employees. This platform helps companies discover professional workspaces nearby that provide remote workers with a safe, collaborative, and flexible space. Through Gable’s portal, distributed teams are able to book and manage their workspace. These workspaces have been vetted, and rooms can be configured to maximize productivity. Additionally, companies can organize events, such as meetups, on the platform, which creates additional flexibility and community for companies without a physical HQ.

🔗 Check it out: gable.to

💰 Business Model

Gable initially operates on a pay-as-you-go model, then provides customized plans for companies based on employee usage. Its self-service plan is $1 per employee up to 10 employees. The workspace manager plan is $10 per employee and covers up to 1000 employees. It provides enterprise plans as well.

📈 Traction and Fundraising

• Raised $12 million Series A from SemperVirens Venture Capital, Foundation Capital, Tishman Speyer Ventures, Ulu Ventures, January Ventures, Techstars, and more

• Raised $3.25 million seed from Ulu Ventures and Unpopular Ventures

• Has workspace options in 26 countries and has 5,000 employees currently using the platform

👫 Founders

• Liza Mash Levin, CEO: Previously Senior PM Manager @ Microsoft, Product Manager Group Lead @ Israeli Intelligence Corps, MSx @ Stanford, EE and CS BSc @ Tel Aviv University

• Omri Haviv, CTO: Previously Senior Software Engineering Manager @ Microsoft, Computer Engineering BSc @ Ben-Gurion University of the Negev

💼 Opportunities

• Chief of Staff/ Director of operations

• Senior Product Manager

• Full-stack Engineer

• Talent Acquisition and HR lead

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🔮 Our Analysis

74% of U.S. companies are planning to implement a permanent hybrid work model. The future of work has been changing and the biggest trends seen today are distributed teams, flex spaces instead of office leases, and employee experiences. Since companies have been offering flexible work models, many either do not have physical HQs or choose to use workspaces. But when teams are dispersed across continents and time zones, the issue of what workspace to use and managing costs becomes challenging.

Gable wants to be the one-stop shop for people and workplaces. It operates with the idea that workspaces can create workplace relationships and improve employee satisfaction and engagement. For example, if a coworker in your city books a workspace, through Gable’s portal, you can book the space next to them, which can foster a connection. It also assists companies with cost reduction, since they get full transparency into how employees are using the workspaces and are not burdened with a long-term office lease. Additionally, the platform can be integrated with management and HR tools which saves time and provides overviews of employee usage and engagement. Any company with hybrid operations can benefit from Gable since providing flexibility is one thing, but being able to provide an employee experience that can boost productivity is much more sustainable in the long term. With its Series A underway, Gable plans to use the funding to bolster sales, customer success, and marketing while targeting more enterprise customers. For its long-term goals, Gable hopes to be an essential toolkit for hybrid workforces and workplaces.

📚 Further Reading

• Gable raises the roof (and $12M) for better remote working options [TechCrunch]

• Preparing For The Future Of Work: Liza Mash Levin of Gable On The Top Five Trends To Watch In The Future Of Work [Medium]

Written by Hrishi Jadhav

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